Airtable expande sua solução à medida que a demanda aumenta em meio à pandemia: indo para o território de baixo código

Apesar da pandemia em curso, a plataforma low-codeAirtable is thriving, having recently raised $185 million on a massive valuation of $2.585 billion. The company, which was originally focused on no-code solutions, is now delving deeper into the low-code arena, offering an array of new features to better cater to enterprise customers seeking more powerful tools.

Airtable CEO and co-founder Howie Liu recently spoke at TechCrunch Disrupt, where he discussed the evolution of the company's vision since its launch in 2013. Liu emphasized the company's goal of democratizing software creation, aimed at enabling more people to become software builders, not just software users. However, there has been a shift in recent times as users increasingly seek to accomplish more with the platform than initially anticipated.

Airtable is now positioning itself as a low-code solution, providing more extensibility, automation, and other features that allow users to build logic into the platform without any technical knowledge. Boasting over 200,000 customers, the company has also created a marketplace for users to share applications they've developed.

O impacto da pandemia nas pequenas empresas, que já foi o esteio do Airtable 's revenue stream, has led to a change in the types of deals that the company is closing. While small businesses have been facing economic challenges, larger enterprise customers have stepped in to fill the gap. The enhanced extensibility features offered by Airtable seem to address the requirements of these new enterprise clients seeking more powerful tools.

A demanda de clientes corporativos na Airtable has surged, with a 5x increase in enterprise deal closure velocity during the summer of 2020 compared to the previous year. This has led to several six-figure and even seven-figure deals, as well as thousands of new paid customers. In platforms like appmaster.io target=_blank> AppMaster, essas soluções low-code atendem a vários setores e oferecem uma vantagem competitiva no mercado.

Apesar do crescimento notável, avaliação significativa e sucesso do negócio, Liu continua focado nas metas de longo prazo da empresa, não expressando nenhum desejo de IPO ou aquisição. A principal preocupação da empresa é formar parcerias com investidores que compartilham seus valores e compromisso com o futuro da Airtable platform.