Airtable amplía su solución a medida que aumenta la demanda en medio de una pandemia: se dirige al territorio del código bajo

A pesar de la pandemia en curso, la plataforma low-codeAirtable is thriving, having recently raised $185 million on a massive valuation of $2.585 billion. The company, which was originally focused on no-code solutions, is now delving deeper into the low-code arena, offering an array of new features to better cater to enterprise customers seeking more powerful tools.

Airtable CEO and co-founder Howie Liu recently spoke at TechCrunch Disrupt, where he discussed the evolution of the company's vision since its launch in 2013. Liu emphasized the company's goal of democratizing software creation, aimed at enabling more people to become software builders, not just software users. However, there has been a shift in recent times as users increasingly seek to accomplish more with the platform than initially anticipated.

Airtable is now positioning itself as a low-code solution, providing more extensibility, automation, and other features that allow users to build logic into the platform without any technical knowledge. Boasting over 200,000 customers, the company has also created a marketplace for users to share applications they've developed.

El impacto de la pandemia en las pequeñas empresas, que alguna vez fueron el pilar del Airtable 's revenue stream, has led to a change in the types of deals that the company is closing. While small businesses have been facing economic challenges, larger enterprise customers have stepped in to fill the gap. The enhanced extensibility features offered by Airtable seem to address the requirements of these new enterprise clients seeking more powerful tools.

La demanda de los clientes empresariales en Airtable has surged, with a 5x increase in enterprise deal closure velocity during the summer of 2020 compared to the previous year. This has led to several six-figure and even seven-figure deals, as well as thousands of new paid customers. In platforms like appmaster.io target=_blank> AppMaster, estas soluciones low-code se adaptan a varias industrias y ofrecen una ventaja competitiva en el mercado.

A pesar del notable crecimiento, la valoración significativa y el éxito del negocio, Liu sigue centrado en los objetivos a largo plazo de la empresa y no expresa ningún deseo de oferta pública inicial o adquisición. La principal preocupación de la empresa es asociarse con inversores que compartan sus valores y compromiso con el futuro de la Airtable platform.